
Havas Event transforms its 2024 Olympic Games production with HERAW
How to deliver 60 hours of audiovisual content in just three weeks for an official sponsor of the Paris 2024 Olympic Games? This is the challenge Havas Event, the Havas group's event agency, took on by leveraging the HERAW collaborative platform. In an ultra-fast production context, where every second counts, HERAW enabled the structuring and acceleration of the entire workflow, from rush management to final content validation, including the generation of subtitles in 32 languages, while ensuring optimal security for these highly strategic assets.
The stakes were high: to design, produce, and broadcast official content in real-time, in sync with the event's news. Exclusive interviews with the sponsor's stable of athletes, inspiring portraits, commercials for social networks and media platforms... Each piece of content had to be captured, edited, and validated in record time for near-live broadcast.
OBJECTIVES
HERAW streamlined communication, accelerated content validation, and optimized post-production processes, ensuring flawless execution



HERAW: Streamlining Audiovisual Project Management for modern Marketing & Communication agencies
HERAW, a platform dedicated to audiovisual project management
Schedule an appointment with our experts to discover how to implement HERAW on all your audiovisual projects and productions to gain efficiency and creativity.